Medical Construction & Design

MAY-JUN 2018

Medical Construction & Design (MCD) is the industry's leading source for news and information and reaches all disciplines involved in the healthcare construction and design process.

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MCDM AG.COM | M AY/ J U N E 2018 | Medical Construction & Design 25 impact on staff retention. Not to mention, staff satisfaction can infl uence patient ex- perience — as the saying goes, "happy staff = happy patients." The healthcare industry is recognizing that positive experiences for patients, staff and visitors can translate to increased loy- alty, higher brand value and stronger bal- ance sheets. Experiential design processes rely heavily on understanding who will use certain spaces and how they'll engage those environments. This is driving health organizations and their design teams to adopt thorough user-engagement eff orts as part of their design process. Listening to individuals' hopes, fears and desires for their healthcare experiences helps design- ers create personalized patient profi les so they can design to accommodate. In addition to the qualitative information gathered from user feedback, data and technology allows health systems and designers to quantitatively identify and forecast information to understand how practitioners work and patient fl ow is managed — pinpointing exactly how the space is being used and specifi c touchpoints of interaction. By emphasizing the specifi c patient profi les (or personas) and mapping each encounter from that individual's perspective, a more personalized solution can be developed. For The University of Iowa Health Department of Orthopedics, experiential design was incorporated into the operational and architectural planning. Patient experience maps were used in coordination with operational fl ow maps to defi ne their ideal patient experience, leading to single points of contact for check-in and dual-sided exam rooms to support on-stage/off -stage concepts. Taking these steps allows providers and design professionals to not only understand space decisions from the user's perspective, but they also provide important context and deeper meaning when making those decisions. An approach informed by the user experience moves beyond simply rooting design decisions in terms of cost, equipment and square footage; experiential design introduces a human element to personalize care experiences, allowing health systems and designers to work toward enriching the environment to meet their needs from the outset. 37 Number of specialties housed in the University of Minnesota Health Clinics and Surgery Center — mhealth.org 26 Number of stories of The Lavin Family Pavilion — cannondesign.com $53M Total project cost of Kettering Cancer Center — ketteringhealth.org 3 U-Minn, Kettering: Craig Dugan; Jacobs: Christopher Barrett

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